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Latest news

The latest news from Bakers Delight.

Latest media release

01 July 2010
200 year old bread that takes time
Traditional sourdough dates back 200 years, so when Bakers Delight were developing their Authentic Sourdough, they sourced the ancient recipe and an ingredient that has literally been around for centuries.

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Archived media releases

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09 June 2010
Bakers Delight launches new brand strategy to support growth

Bakers Delight has unveiled a new long-term brand strategy, investing $6 million in a major repositioning of the business to ensure its continued growth in a changing market.

28 May 2010
Pink power raises over $800,000 for breast cancer

This year’s Bakers Delight Pink Bun campaign has raised for Breast Cancer Network Australia (BCNA) a phenomenal $800,000 and still counting.

22 April 2010
Bakers unite to raise dough with pink buns

Bakeries across the country will form a pink force to be reckoned with as they unite with survivors and communities to raise dough for Australians affected by breast cancer.

15 March 2010
Bakers bundraising for sick kids this Easter

Hot Cross Buns will be all that much sweeter as bakers across Australia bake over 870,000 buns to raise money for sick children at hospitals across the country on Saturday March 20.

17 February 2010
Bakers Delight finalists at World Retail Awards

Bakers Delight has been recognised in the Oracle World Retail Awards 2010, taking out finalist honours for in-store merchandising designed and executed by sales acceleration agency, MediaTag.

28 January 2010
Super seed sizes up as Aussies stack up

The new Chia seed that’s now readily available to Australians in daily bread, promises to help address obesity concerns and provide a range of nutritional benefits that are currently lacking from the average diet.